Community

Engagement

Experience

Recognition

Retention

Community

Experience

Engagement

Recognition

Retention

RESTAURANT Loyalty
Programs THAT Build 
EMOTIONAL LOYALTY

Increase repeat visits and customer lifetime value with tailored restaurant loyalty strategies built for modern hospitality brands.

Solution overview

In hospitality, loyalty should feel as natural as the welcome at the door.

TRIFFT helps you recognise guests as individuals, not segments. It reads how often they visit, how they engage and how their relationship with you is changing — so you know who’s becoming a regular and what will bring them back sooner.

Because true loyalty goes deeper than repeat visits.
It’s about how guests feel.

What is TRIFFT

TRIFFT is a restaurant loyalty platform that tells
you who your best guests are before you lose them.
Instead of just tracking points and visits, it reads
how each guest’s relationship with you is trending
— so you grow repeat visits, cut churn, and put
your marketing where it brings guests back.

Connects with the tools you already use

Turn first-time guests
into long-term advocates

Here’s what’s on the menu — a loyalty program built for restaurants, with rewards, guest data and marketing in one.

01
Increase repeat visits

Even a small lift in repeat visits turns first-time guests into regulars — and regulars into your most valuable customers.

02
Grow spend per visit

Points and tiered rewards give guests a reason to spend more — lifting average check size and lifetime value.

03
Put guest data to work

Turn visit and order data into a guest CRM that powers personalised restaurant marketing, timed to each guest.

04
Win guests back

Spot guests drifting away and bring them back with personalised rewards — building emotional loyalty, not one-off visits.

05
Run it with one marketer

No dev team, no agency — launch rewards, tiers and campaigns yourself, all from one no-code dashboard.

Testimonials

Loyalty that feels personal

I like how TRIFFT makes loyalty feel more personal and engaging. It gives brands the flexibility to reward customers in meaningful, relevant ways, while also providing the data and insights needed to build stronger, longer-lasting customer relationships.
Gentiana B.
Senior CRM Executive, The Big Table Group
Turning guests into regulars
Dishoom

Designed for experience-driven restaurant brands

From multi-site groups and casual dining to fine dining
and cafés, TRIFFT powers loyalty that feels like your brand
— branded apps, wallet passes and in-venue recognition.

A fully branded guest experience, not a generic points card.
Works with your POS — Toast, Square, Lightspeed, Zonal, Aloha, Kobas, NCR.
Trusted by Dishoom, Bella Italia, Troqué, Frankie & Benny’s, Las Iguanas, Maki & Ramen, Marugame Udon and more.

Grow visits, spend and loyalty

Real results in visit frequency, churn and spend
when one-off diners become loyal regulars.

The outcome that compounds
Higher visit frequency

Loyalty members visit more often and spend more to earn rewards — lifting repeat visits and average spend per guest.

Lower churn

In a market full of choice, loyalty gives guests a reason to keep choosing you — protecting your retention rate.

Stronger brand equity

Deliver the personalised dining experience guests expect — and become the brand they choose and recommend.

Live in weeks.
Built to scale.

Get up and running in weeks, not quarters —
with a team that stays in your corner as you scale.

01Live in 3–4 weeks with easy onboarding and fast deployment.
02Fully customisable to fit how your business actually works.
03Connects simply with your existing stack and marketing tools.
04Turns customer data into insights that sharpen your marketing.
05Scales effortlessly as your needs and your growth change.
06Backed by real people for technical and strategic support.
Pricing

Pay for loyalty, not features

From, at scale £0.01/ member / month

Member-based pricing — you only pay for the loyalty members you have. No setup fees, no per-feature charges.

Book a free loyalty audit
Customer story

How The Big Table Group turned diners into regulars

Facing a crowded market and once-a-year visit patterns, this 250-restaurant group used TRIFFT to build branded loyalty apps across brands like Bella Italia and Las Iguanas — and lifted visit frequency 32% within a year.

+32%Lift in visit frequency
within a year
250Restaurants across
10 UK brands
100k+App downloads per brand
in 3 months

Let’s Talk About Building Loyalty That Brings Guests Back

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frequently asked questions

What is the best loyalty program for restaurants?

The best restaurant loyalty programs do more than hand out points — they turn first-time guests into regulars. TRIFFT rewards repeat visits and measures how loyal each guest really is, so you grow visit frequency, average spend and guest lifetime value, not just one-off transactions.

How do I get customers to come back to my restaurant?

Bringing guests back takes more than a good meal. TRIFFT gives guests a reason to return with personalised rewards and recognition, then shows you who's drifting away and what to send to win them back — turning one-off diners into loyal regulars.

How much does a restaurant loyalty program cost?

TRIFFT uses simple member-based pricing — you only pay for the loyalty members you have, starting from as little as £0.01 per member at scale. There are no setup fees or per-feature charges, and most restaurants are live in around 3–4 weeks.

Can a restaurant loyalty program work without constant discounting?

Yes. TRIFFT reduces reliance on discounts by showing you when a guest wants recognition, early access or a personalised experience rather than a price cut — protecting your margins while keeping guests loyal.

Does TRIFFT integrate with my restaurant POS, like Toast?

Yes. TRIFFT integrates with leading restaurant and POS systems — including Toast, Square, Lightspeed, Zonal, Aloha, Kobas and NCR — unifying guest data across your stack without replacing it, so you can launch loyalty without re-platforming.