Retention

Personalisation

Engagement

Advocacy

Recognition

Retention

Engagement

Personalisation

Advocacy

Recognition

Ecommerce Loyalty
Programs That Keep Customers Coming Back

Increase customer retention, reduce churn and build long-term loyalty in a world where competitors are always one click away.

Solution overview

Built for ecommerce brands that think beyond discounts.

Online, switching is one click away — and discounts alone won’t keep anyone. TRIFFT shows you who’s genuinely loyal and who’s just here for the deal, so you grow lifetime value and protect your margin.

What is TRIFFT

TRIFFT is the ecommerce loyalty platform that takes
the guesswork out of loyalty. You see how attached
each customer is to your brand, who might be
slipping away, and get simple recommendations
to win them back — no more
one-size-fits-all rewards.

Works with Shopify, BigCommerce, Magento and the tools you already use

Turn first-time buyers
into long-term customers

Five ways TRIFFT turns a first order into a lasting relationship — and a higher repeat purchase rate.

01
Incentivise repeat purchases

Points, tiers and VIP rewards that lift repeat purchase rate and keep customers spending with your brand.

02
Create an emotional connection

Go beyond points — personalised rewards and recognition that turn one-time buyers into loyal advocates.

03
Increase switching costs

Accumulated points, VIP tiers and referral perks give customers reasons to stay that rivals can’t easily match.

04
Turn data into retention

Use first-party purchase data to spot churn early and win customers back with timely, relevant offers.

05
Works with your store

Connects with Shopify and the tools you already run — personalised loyalty across every channel, no rip-and-replace.

Testimonials

A true loyalty partner

What stands out most about TRIFFT is the team behind the platform. They are incredibly responsive, supportive, and genuinely invested in helping us succeed. Rather than acting as a software vendor, they feel like an extension of our own team.
Alan D.
CRM Manager, Escentual

Win loyalty without losing margin

Reward the customers who’d stay anyway, and grow retention and lifetime value — while protecting your margin.

The outcome that pays for itself
Increased lifetime value

Lift purchase frequency and repeat purchase rate, and protect against price-based comparisons — so you grow lifetime value from loyalty that lasts, at full margin.

Reduced churn

Spot at-risk customers before they lapse and win them back with timely, relevant outreach — protecting your retention rate.

Stronger brand equity

Turn loyalty into a brand asset that compounds — customers who choose you at full price, not a margin-eroding discount engine.

Live in weeks.
Built to scale.

Get up and running in weeks, not quarters —
with a team that stays in your corner as you scale.

01Live in 3–4 weeks with easy onboarding and fast deployment.
02Fully customisable to fit how your business actually works.
03Connects simply with your existing stack and marketing tools.
04Turns customer data into insights that sharpen your marketing.
05Scales effortlessly as your needs and your growth change.
06Backed by real people for technical and strategic support.
Pricing

Pay for loyalty, not features

From, at scale £0.01/ member / month

Member-based pricing — you only pay for the loyalty members you have. No setup fees, no per-feature charges.

Book a free loyalty audit

Let’s Talk About Building
Loyalty Beyond Discounts

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ECOMMERCE LOYALTY
ideas and strategies

Loyalty Insights

|

16

min read

Loyalty program ideas and strategies for engagement and growth

Retail

|

6

min read

How to measure ecommerce loyalty program success

Guides

|

7

min read

Emotional Loyalty: what it is and how to measure It

Loyalty Insights

|

16

min read

Loyalty program ideas and strategies for engagement and growth

Retail

|

6

min read

How to measure ecommerce loyalty program success

Guides

|

7

min read

Emotional Loyalty: what it is and how to measure It

frequently asked questions

What is the best loyalty program for ecommerce brands?

The best ecommerce loyalty programs go beyond points and discounts — they measure how loyal each customer really is. TRIFFT combines rewards, tiers and personalised offers with a loyalty score for every shopper, so brands grow repeat purchase rate and customer lifetime value, not just one-off sales.

How do I increase customer retention and repeat purchases in ecommerce?

TRIFFT increases retention by showing you who's genuinely loyal, who's slipping away, and what to do next. Instead of blasting the same offer to everyone, it turns your first-party data into simple recommendations that bring shoppers back and lift repeat purchase rate.

Can an ecommerce loyalty program work without heavy discounting?

Yes. TRIFFT reduces reliance on discounts by identifying when a customer wants recognition, early access or a personalised experience instead of a price cut. That protects your margins while keeping shoppers loyal — without training them to wait for the next deal.

Does TRIFFT integrate with Shopify and Klaviyo?

Yes. TRIFFT integrates with leading ecommerce platforms — including Shopify, BigCommerce, Magento, Lightspeed and Square — and with marketing tools like Klaviyo, unifying customer data across your stack without replacing it. TRIFFT is a Klaviyo Preferred Tech Partner.

How long does it take to launch an ecommerce loyalty program?

Traditional loyalty platforms can take three months or more to implement. TRIFFT is built for speed, with streamlined onboarding and ready-made integrations that get most ecommerce brands live in around 3–4 weeks.