Loyalty platform

Grow repeat revenue from the customers you already have

TRIFFT scores every customer's real loyalty, flags who's slipping away, and generates the campaigns to win them back.

Rebooked this week
12 tables ▲
Engagement
40% ▲
Samantha B.
customer · 3rd purchase
Loyalty score
86%
▲ rising fast · advocate
Ready to target
142 at-risk
Win them back →
No more blind targeting

Your customers,
already sorted for you

TRIFFT groups every customer by how loyal they really are — and hands each group the move that fits. You don't build the segments; they're ready the moment you log in.

Prebuilt loyalty segmentsready now
01
312 loyal regulars to protect
Status & perks, before they drift
£31.2k
LTV
02
142 slipping away
Win back the ones worth reigniting
£18.4k
at risk
03
180 low-spend superfans
Reward the reach, grow them over time
£9.1k
upside
04
210 deal-chasers draining margin
Stop over-rewarding, protect margin
£6.7k
margin
Keep your best from drifting312 loyal regulars
Sent to 312 loyal regulars
Your Brandto your loyal regulars
now
You're on the list, Samantha 💚
Because you've been with us from the start — first look at the new collection, before it goes public. No code needed.
See it first
+34% repeat rate
Status, not discounts — the move that keeps your best customers loyal.
Recommended campaigns

The next campaign,
mapped out

For every segment, TRIFFT recommends the campaign to run — the audience, the play and the expected uplift. Send it straight from the tools you already use.

Ready-to-run plays Expected uplift shown Built per segment Syncs to your ESP
Recommended campaign
Win back your cooling regulars
Advocate · Cooling
Strategy Early-access offer before they lapse — no deep discount.
▲ +18% expected repeat rate
Send from your ESP →
Segment synced to Klaviyo, Bloomreach & more
Why teams switch to TRIFFT

Keep the customers worth keeping,
win back the ones slipping away,
and stop paying to win back
the ones you already had.

Reward builder · no code
For your loyal customers going quiet
Give a reward that fits them
15% off
next order
SAVE15
+250 pts
bonus points
auto
Free gift
with purchase
GIFT
✓ Points, tiers, coupons & perks — all no-code
No-code reward builder

The right reward
to the right customer

Points, tiers, coupons and perks — set them up yourself in a visual builder, matched to the segment they're for.

Points & tiers Coupons & perks Built by marketing Live across every channel
Built for CRM & marketing

Loyalty that actually
moves revenue

Emotional Brain

Segment by loyalty,
not guesswork

TRIFFT scores real loyalty and flags who's about to leave — so you keep the customers worth keeping and stop discounting the ones who'd have stayed anyway.

Explore the Emotional Brain →
Loyalty Engine

Launch rewards
without a developer

Build points, tiers and rewards yourself in a no-code builder — each one matched to the segment it's meant for, live across web, app and in-store.

Explore the Loyalty Engine →
Customer Touchpoints

Reach customers
where they already are

Branded cards, wallet passes and messaging that land where customers already are — tuned to how loyal each one is, never blasted to the whole list.

Explore Customer Touchpoints →
Integrations

Loyalty data,
everywhere you work

Loyalty scores flow two-way into the tools you already run — POS, e-commerce and your ESP like Klaviyo and Bloomreach. No rip-and-replace.

Explore integrations →
Proven in market

Loved by retail & hospitality
names you know

From neighbourhood favourites to national brands — TRIFFT runs loyalty
for teams across retail, restaurants and e‑commerce.

50% of sign-ups return
Dishoom
Hospitality · restaurants
+32% visit frequency
Bella Italia
Hospitality · casual dining
Won back lapsed shoppers
Escentual
E-commerce · beauty
4× offline vs online sign-ups
Loake
Retail · footwear
Swipe to see more →
Testimonials

Loyalty that feels personal

“
I like how TRIFFT makes loyalty feel more personal and engaging. It gives brands the flexibility to reward customers in meaningful, relevant ways, while also providing the data and insights needed to build stronger, longer-lasting customer relationships.
Gentiana B.
Senior CRM Executive, The Big Table Group
Low-risk by design

Live in weeks. Not quarters.

TRIFFT layers onto your stack instead of replacing it — no nine-month IT project, no re-platform, no ripping out what your team already knows.

Kickoff → live
~4 weeks
ConnectBuildSegmentLive

No-code to run

Build rewards and workflows yourself — no engineering.

Keeps your tools

Runs through the CRM and ESP you already use.

Enterprise-grade & secure

Built for scaling retail and hospitality brands — your data handled to enterprise standards.

Questions & answers

How the platform actually works

Straight answers on what TRIFFT does, how it fits your stack, and what your team actually does day to day.

TRIFFT is customer loyalty software for retail, hospitality and e-commerce. It gives every customer a loyalty score from how much they spend and how they engage, flags who's about to churn, and shows you the campaign to win them back. You also get a full loyalty program with points, tiers and rewards, run entirely with no code.

TRIFFT scores every customer on spending and engagement, not spend alone, then sorts them into ready-to-use segments: loyal regulars, rising fans, discount-chasers and lapsing customers. The segments stay up to date on their own as customer behaviour changes.

TRIFFT builds a loyalty score from what a customer spends and how they engage, tracked over time. When that score starts falling, the customer is flagged as at risk early, so your team can step in before they lapse rather than after they've gone.

A traditional loyalty program rewards spend. TRIFFT also looks at engagement, so it can tell a genuine regular apart from a discount-chaser who spends the same, predict who's slipping away, and show you the move that keeps them. You still get the points and rewards, plus the scoring and campaign recommendations that tell you who to target and with what.

Yes. TRIFFT syncs two-way with your e-commerce platform, POS and email/SMS tools like Klaviyo, Bloomreach and Mailchimp, so loyalty scores and segments flow into what you already use and rewards fire back. No re-platform, and most brands go live in about four weeks.

Get started

See the platform on your own customers

Book a free loyalty audit. We'll show you who you're about to lose, and the moves worth making — using your real data.